Dharamsala: With a view to optimise content creation and information dissemination on CTA’s developmental programs, the Department of Information and International Relations trained a group of CTA’s departmental spokesperson and media coordinators from 1 – 3 September at Gangchen Kyishong.
The three-day training empowered the media spokespersons with a wide range of tools to help shape their reporting, help them understand demands of different media, gain insight into its operations, craft newsworthy reports for print, TV and social media and tackling fake news.
The participants listened to expert speakers such as former Editor at CNBC Anant Rangaswam, Founder & CEO of Candour Communications Dhrubajyoti Gayan on ‘Sharpening Media Focus’ and DIIR Secretary Tenzin Dhardon Sharling who gave an hour presentation on ‘Building Communication Skills’.
The participants, guided by a team of DIIR media professionals, did practical exercises in mobile journalism, news writing in Tibetan and English, photography and social media.
The training also identified the need to build a network of media coordinators and spokespersons of respective departments of CTA and DIIR media professionals.
A total of 12 departmental media spokespersons and media coordinators participated in DIIR’s training.
The training program was piloted in June 2017 and inaugurated by President Dr Lobsang Sangay of Central Tibetan Administration.