The Central Tibetan Administration (CTA) convened a communication strategy meeting this morning at the Sager Science Center Hall, Library of Tibetan Works and Archives, in Dharamshala, from 4 to 6 November 2024.

In the afternoon, the meeting commenced with an opening address by the Guest of Honor, Mark Tegenfeldt, Director of the General Development Office at USAID, India, followed by remarks from Kalon Norzin Dolma of the Department of Information and International Relations (DIIR).

In her address, Kalon Norzin Dolma underscored the necessity of enhancing CTA’s communication strategy to disseminate news and foster public awareness effectively. She emphasised that such meetings are essential for aligning the communication needs of the CTA.

Kalon Norzin Dolma identified three primary target audiences for CTA communications: the Chinese, the international community, and the Tibetan populace. She elaborated on the importance of adequately addressing these audiences and discussed the challenges the CTA faces in this regard. She encouraged participants and facilitators to engage in the three-day meeting to fully maximize its benefits.

Deputy Speaker Dolma Tsering Teykhang addressed the gathering, commending the organiser of this communication strategy meeting, including parliamentarians and staff. She urged all participants to extract the utmost value from the discussions, irrespective of language barriers.

Leela Mulukutla, Chief of the Party at the National Democratic Institute, welcomed all attendees and encouraged a more interactive engagement throughout the meeting.

Members of the Parliament Standing Committee present included Tenpa Yarphel, Lopon Thupten Gyaltsen, Tsering Yangchen, Tsaneytsang Dhondup Tashi, and staff from the Tibetan Parliament-in-Exile and DIIR.

This meeting is organised by the National Democratic Institute and funded by USAID.